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Affordable Curly Hair Products: $1 an Ounce or Less
TheWashDay editorial · Updated · From the makers’ own pages · How we compare
Every product here costs $1 an ounce or less in at least one size on its maker’s own store, worked out from the prices in the table and the day we read them. The cheapest per ounce in each step comes first. Makers that sell only through other shops have no price on this site, so they can’t appear here even where a shop sells them for less.
Black Friday November 27 · Cyber Monday November 30, 2026
Curly hair products on Black Friday 2026: Olaplex, Curlsmith, Briogeo and Mielle
Curlsmith’s sale has started: its own store has a different offer each week until December 13, 2026, and from November 2 to 8 it’s 30% off its wash-day essentials, with no code. Olaplex, Briogeo and Mielle hadn’t announced a Black Friday sale on their stores by November 3. Last year all four cut prices on their own stores: Olaplex 30% off sitewide, Curlsmith 30% off almost everything, Briogeo 30 to 50% off sitewide and Mielle up to 30% off.
A weekly calendar: 30% off stylers November 16 to 22, top sellers at $18 in Black Friday week (November 23 to 29), 30% off tools and hydration in Cyber Monday week
2026 offers are from each maker’s own US store; 2025 offers from the makers’ own pages as saved by the Internet Archive.
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Is a sale worth it? Work it out per ounce
Work a sale out per ounce before you buy. Olaplex’s 250 mL Nº.4 shampoo was $34 at Olaplex on October 13, 2026, $4.02 per fl oz; at last year’s 30% off it would have been $23.80, $2.82 per fl oz, still well above this page’s $1 an ounce. Mielle’s 32 oz Pomegranate & Honey shampoo was $29.99 at Mielle that day, 94 cents an ounce; Mielle’s sale last year was up to 30% off, and at the full 30% it would be $20.99, 66 cents.
A percentage off a liter or a jumbo bottle saves the most dollars, but only if you’ll finish it. The cost calculator works out what one wash costs and how long a bottle lasts at the amount you use.
The prices in the list below are each maker’s own regular prices on the day shown, not their sale prices.
The lowest price per ounce of the deep conditioners and masks here: $10.95 for 15 oz ($0.73 per oz) on Aunt Jackie's own store, checked October 13, 2026.
Every product in our catalogue whose maker’s own store sells a size at $1 an ounce or less, cheapest per ounce first in each step. We haven’t used or tested them, and commissions never change the list or its order.
How we work out the price per ounce
We divide each size’s price on the maker’s store by the ounces the maker prints for it; a size in milliliters is worked out in fluid ounces. Some makers print just “oz” without saying fluid ounces or weight, and we show those per “oz” as printed, so treat a gap of a few cents between the two as a tie.
A size the store has sold out of doesn’t count. When a maker changes a price, the list changes with it the next time we read the store, so a product can join or leave this page.
The low price is usually the big bottle
Bigger bottles usually cost less per ounce, and for several products here only the largest size gets to $1 an ounce or less. Before you buy the big one, think about how long it will last you: the cost calculator works out the price of one wash and how many weeks a bottle lasts at your own amount.
We show only the price on a maker’s own store, never a shop’s price. Aussie and Kristin Ess sell through other shops, and we couldn’t read a store price for Briogeo, Cantu, Maui Moisture or DevaCurl, so none of them can appear on this page, though shops may sell some of them for less than $1 an ounce. Their sizes and directions are on their product pages.
We haven’t used or tested these products, and a lower price per ounce says nothing about how a product works on your hair. Prices are each maker’s own, from the day shown in the table; shops and the makers’ own sales may charge more or less.
Questions before your next wash
Why do you show the maker’s price and not a shop’s?
A maker’s own store is the one place we can read a list price for each size and date it. Shops change prices often, and we never show an Amazon price.
Is a cheaper product worse?
Price per ounce tells you what you pay, not how a product works on your hair. Compare the directions and the label in the table, then try one change at a time.
